Bill Hayes, the actor and singer, died Friday in Los Angeles, according to a spokeswoman for the show. He was 98.

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Hayes played the beloved first pair of daytime television on NBC's Days of Our Lives with his real-life wife, Susan Seaforth Hayes .

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Prior he was known as a soap opera legend

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Hayes was a regular on Sid Caesar's legendary live television variety show Your Show of Shows.

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He had the No. 1 hit in America in 1955, "The Ballad of Davy Crockett."

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In addition, he shared a nightclub performance with future Brady Bunch star Florence Henderson.

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They were known as "The Singing Sweethearts" and sang about Oldsmobiles in television advertising, with several of them performing live.

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In February 1970, Hayes joined Days of Our Lives to play con artist/lounge singer Doug Williams.

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Seaforth Hayes, who played the spoiled heiress Julie Olsen Banning Anderson Williams, had joined the cast of the programme 15 months before.

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The performers married on October 12, 1974, and their characters married (for the first of three times!) on October 1, 1976, in an episode that aired on October 1, 1976. 

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